Lenovo: wherever work flourishes
CLIENT: LENOVO
INDUSTRY: TECHNOLOGY
FORMAT: digital campaign
MY ROLE: Concept, COPy
The challenge
Lenovo had created its ‘Digital Workplace Solutions’: a range of managed services and tools to help IT teams give employees the tech and flexibility to work productively from anywhere. All they needed was a clear and compelling way to communicate it.
The insight
In a world of remote working, employees are newly empowered to work the way they want to. Employers must focus on enhancing employee experience, or risk their best people looking elsewhere.
The idea
With Lenovo’s Digital Workplace Solutions. IT leaders can create the perfect work environment to help their people, and their business, thrive.
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